SIG Combibloc launches a new digital solution to ensure total transparency
SIG Combibloc (sig.biz) — one of the world leaders in the manufacturing of aseptic carton packaging systems for food and beverages — in partnership with Languiru, Rio Grande do Sul's second largest production cooperative, is launching an unprecedented digital solution that will ensure total transparency of quality and food safety, as well as total control of the production process in the industry, and personalized digital marketing actions.
The project started with the launch of the Languiru dairy line called “Qualidade do início ao Fim” (“Quality from Beginning to End”), filled in long-life packages with individual and unique QR codes, printed at the time of production. They allow the monitoring of quality processes from the collection of raw material to the milk’s industrialization and commercialization in a single platform. Thus, Languiru can prove to consumers the quality of their product in a fast, practical, and accessible way.