Consumers want to live well, live affordable, live consciously and live innovatively. Household products are answering those demands with entirely unique solutions to traditional products and packaging.
According to the report “Branded Refrigerated Meats and Meals: U.S. Market Trends” from Packaged Facts (packagedfacts.com), convenience, alongside health and creativity, is one of the top trends for branded refrigerated meals and meats.
Cookies, chips, snack cakes, crackers and so on no longer dominate snack time. Consumers are branching out into healthier snack, snacks as meal replacements and eating single servings of just about any food.
Chores. No one wants to do them, and no one wants them to be more complicated than they have to be. This is where the nearly $2 billion a year household products market strives to better the lives of consumers.
Getting three square meals a day has become, well, a bit square. Hectic schedules, commutes, conflicting family schedules, pressing to-do lists and ever-buzzing phones have most consumers too busy to eat, let alone cook.
According to the Flexible Packaging Association, the U.S. flexible packaging industry grew 2.8% to $27.2 billion in annual sales, but we don’t need statistics to see that flexible packaging is on a roller coaster that only goes up.
The October 2015 issue of Packaging Strategies features our cover story on the use of packaging robotics in clean applications, a special look at the form fill seal machinery of Better Made, and much more!