How hard does your packaging have to work? When your customer is walking down the aisle, you only have two seconds to wow ’em. Not only are you fighting to grab their attention, you’re competing with all the other products on the shelf. Does your package have what it takes to stop the customer in their tracks? This series will look at all the techniques you can use to make the sale.
Designer, Aaron Mickelson has created disappearing packaging. The Disappearing Package project features several innovative packaging ideas that eliminate or greatly reduce the amount of packaging in various products.
Imagine an evening filled with art and new music alongside a cup of fine, imported, loose-leaf green tea. It sounds like an evening at an art gallery or a posh party, but the musicians behind the new project, Tea for Tyrants, want to package this pleasant combination for you to enjoy any time.
The latest technology in high-speed
shrink wrapping allows vertically-oriented multipacks of bottles, cans,
canisters and jars
to be automatically wrapped directly
after filling while in an upright position, without any manual
The October 2015 issue of Packaging Strategies features our cover story on the use of packaging robotics in clean applications, a special look at the form fill seal machinery of Better Made, and much more!