pi global (www.piglobal.com), an independent global branding and design consulting agency, has created new packaging designs for Goya Marinades produced and manufactured by Goya Foods, the largest Hispanic-owned food company in the United States.
As the leader in authentic Latin American food and condiments with over 2,200 food products from the Caribbean, Spain, Mexico, Central and South America, Goya has their roots in the culinary traditions of Hispanic communities around the world. While combining authentic ingredients, robust seasonings and convenient preparation, Goya’s commitment to excellence has resulted in the company’s remarkably high brand awareness amongst Hispanic and general market consumers in the US market.