Dairy brand unveils a more unified and classic look
Tillamook debuts new packaging design
Tillamook, the 104 year old farmer-owned co-op has begun a packaging design overhaul for their entire dairy products line. The package redesign streamlines the brand’s messaging with more product information, meaningful company insight and distinguished color scheme. The first products rolling out in the new look are 12-ounce stacked sliced cheeses, eight-ounce single sliced cheeses, and a variety of sizes of stand-up shreds, with the remaining products launching early next year.
Tillamook kept each product category in mind during the redesign by highlighting specific product attributes through custom messaging. All Tillamook Shreds now come in a convenient stand-up bag that is easier to use for consumers and grocery partners, is made with less packaging material and includes a unique see-through cow cut-out.