New product launches boost pouches and bags demand
Demand for converted flexible packaging in the US is projected to grow 3% annually to $18.8 billion in 2017.
Demand for converted flexible packaging in the US is projected to grow 3% annually to $18.8 billion in 2017. The market for converted flexible packaging will benefit from the inherent advantages of light weight bags and pouches and the convenience they offer. Further market penetration will be influenced by features dedicated to enhancing the consumer experience, leading to higher retail volumes. Long term prospects for converted flexible packaging will be heightened by technology advances to enhance shelf life and protect the package from bacteria and other potential contaminants. These and other trends are presented in Converted Flexible Packaging, a new study from The Freedonia Group, Inc.(freedoniagroup.com), a Cleveland-based industry market research firm.