Germany’s rapidly aging population will need innovative packaging solutions
The need for lightweight, protective packaging solutions in the food and personal care sectors will sustain the growth of plastics in Germany.
By 2055, over half of the German population will be aged 65 or over. This aging population will result in demand for easy-to-use, easy-to-handle packaging, with clearer and bolder labeling.
An older population will see an increase in the number of smaller households and manufacturers will need to focus on smaller packaging in order to reduce waste and conserve space. With this in mind, Nestlé has introduced a space-saving cup-shaped flexible pouch for its instant soups, which offers convenience for on-the-go consumption, as well as a storage solution.