MWV introduces Evertain Barrier Packaging at SNAXPO 2014
MeadWestvaco Corporation (mwv.com), a global leader in packaging and packaging solutions, announces the launch of Evertain®, the hermetically sealable, airtight paperboard package for foods that require protection from oxygen and moisture. MWV’s patented technology combines a specially sealed inner seam with barrier coating to preserve freshness and extend shelf life.
MWV’s Packaging MattersTM consumer satisfaction study showed that preserving freshness was the number one most important attribute for overall product satisfaction (81%), closely followed by “easy to carry” (80%) and easy to reclose (75%). The Evertain family of barrier packaging achieves all three.