Bluemarlin designs new Green Saffron range for culinary novices
Green Saffron's new range, designed by international brand design consultancy bluemarlin (bluemarlinbd.com), is set to widen the brand’s appeal to an audience of cookery beginners, inspiring their gastronomic imagination. The range, consisting of ready-made curry sauces and spice mix sachets, launches in supermarkets across Ireland this month.
Green Saffron is the passion project of entrepreneur Arun Kapil, whose ambition is to bring the freshest, highest-grade whole spices straight from the farms of India to the consumer’s kitchen. The new packaging marks the continuation of the branding platform bluemarlin created for Green Saffron’s retail debut last year.