Co-branded yogurt pouch for babies and kids comes to refrigerated aisle
Stonyfield And Happy Family introduce YoBaby, YoTots and YoKids
Stonyfield, the world's leading organic yogurt maker, today announces a new partnership with Happy Family, the brand that revolutionized the baby food industry with the introduction of pouch packaging to replace glass jars. Stonyfield's popular yogurts for babies, toddlers and kids, now available in convenient pouches, will be co-branded with Happy Family this summer. The brands make this joint announcement as they debut the full line at Expo West, the country's leading natural and organic trade show.
This is the first co-branded collaboration of this type for both brands, marrying the leader in organic yogurt with a leader in organic baby food. "Stonyfield and Happy Family share the core belief that organic food made without the use of toxic persistent pesticides and GMOs is the very best for little ones. It's truly exciting to work together to offer the very best in infant and toddler nutrition that also makes life a little easier for parents," says Gary Hirshberg, chairman and co-founder of Stonyfield Organic.