MicroGrind offers big advantages for producing shelf ready packaging (SRP)
An evolving production technology provides a boost for box plants
With 70% of purchasing decisions now being made at the point-of-purchase, more brands than ever are turning to shelf ready packaging (SRP) to vie for shopper’s attention. This spike in demand is placing pressure on box plants to transition to high-output rotary die cutters that increase production and ensure maximum quality. MicroGrind®,an innovative technological offering from SUN Automation Group (sunautomation.com), assists with this transition andfacilitates the step-up in quality required to meet this demand.
“We are seeing that box plants are making the transition from slow low-output Flat Bed Die cutters to high-output Rotary Die cutters wherever possible to provide increased production levels of quality boxes that meet the SRP specifications,” says Rob Dal Lago, SUN Automation’s general manager EMEA. “MicroGrind provides a big advantage for box plants that need accurate and consistent crease, score, and perforation in order to permit fault free auto-fill and shelf presentation.”