Edy's Ice Cream packs the joy of frozen custard into homes across the country
Nestlé brand becomes first national brand to launch a frozen custard line available at retail.
Next time you visit the freezer aisle, a new, unique, extra thick and creamy dessert will be available courtesy of Edy's Ice Cream, a Nestlé brand. In an innovative move for the brand, known for nearly 90 years as a traditional premium ice cream brand, Edy's announces the national launch of a classic American treat – Frozen Custard.
Frozen Custard, which was historically launched in the Midwest and known for its extra creaminess and thickness, is beginning to grow in popularity outside of its roots. Six flavors of frozen custard will be available nationwide at retailers in February.