Beck’s premium beers relaunches

August 5, 2015

Earlier this year, Anheuser-Busch InBev, one of the world’s largest brewing groups, launched three new premium Beck’s beers. “Pale Ale”, “1873 Pils”, and “Amber Lager”.

Beck’s is one of the group’s most successful brands in Germany and their new launch required a unique appearance.

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Beck’s premium beers relaunches

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