Anti-counterfeit food packaging market expected to reach $62.5 billion globally by 2020
A new report by Allied Market Research, titled, "Global Anti-counterfeit Food & Beverage Packaging Market- Industry Analysis, Size, Growth, Trends, Opportunities, and Forecast, 2014-2020", forecasts the market to grow at a CAGR of 16.1% during 2015 - 2020. Holograms segment would enjoy the leading position in overall authentication technology market, through to 2020. RFID technology exhibits fastest growth at 20.4% CAGR during the forecast period.
Every year millions of people are deceived into buying counterfeited food and beverages, posing significant health and safety risks, leading the demand of anti-counterfeit packaging (ACP). Conventional authentication technologies still account for the highest revenue in the global ACP market owing to their economic pricing and ease of application. The growing adoption of track and trace technologies, such as RFID and Barcode, in premium product segments including wines and spirits, would gain significance over the forecast period. Furthermore, barcode enabled product tracking helps in maintaining the supply chain integrity.