The latest joint research from The IWSR and just-drinks has predicted that the global market for ready-to-drink (RTD) products will go from "strength to strength" over the next five years.
In research published this month, The IWSR and just-drinks have forecast that the overall category will swell from 393m cases last year to 455m cases by 2020. The growth would represent a compound annual growth rate (CAGR) of 3%.