Nestlé relaunches SPECIAL.T with iconic, disruptive new design
Nestlé’s premium tea capsule system SPECIAL.T relaunched with an iconic, disruptive new design by B&B studio (bandb-studio.co.uk), which brings the brand’s magical and fantastical world to life for consumers.
The design takes inspiration from the enchanting SPECIAL.T world, originally created for online and advertising channels, and communicates it through packaging.