Crown scores 3 IMDA Awards for excellence and quality
Two business units of Crown Holdings Inc. (crowncork.com), CROWN Beverage Packaging North America and CROWN Bevcan Europe and Middle East, have earned three prestigious awards at the 2017 International Metal Decorators Association (IMDA) Annual Conference. The theme of ‘Innovation & Technology: Keeping us Competitive,’ represented a strong platform to feature Crown’s latest collaborative projects with craft brewers.
Crown’s first of two Excellence in Quality Awards was achieved in the Craft Cans category for its work with London Beer Factory’s (LBF) Paxton IPA. Crown’s European Design Studio played a pivotal role in reprographics and design development for the package. The brewery was also the first in the United Kingdom to adopt Crown’s 360 End®, recognizing that the ability to remove the end in its entirety would fully release the beer’s aromas and enhance consumer enjoyment.
“We are honored to have won three prestigious awards at the IMDA annual conference,” comments Matt Twiss, marketing & business development director, CROWN Bevcan Europe and Middle East. “Our dedicated studios, staffed with a deep team of experts, ensure every customer is presented with a finished product that exceeds expectations at every level. These awards recognize the consistency and quality of Crown’s design and decoration capabilities across its global business units.”