United Dairy Farmers gives Homemade Brand ice cream some love
Bonding and creating memories with family and friends over ice cream is a tradition that motivates the Lindner family, owners of the United Dairy Farmers Stores and Homemade Brand Ice Cream.
With competition growing from national and regional competitors, UDF reached out to San Francisco-based Perspective: Branding (perspectivebranding.com), to harness the unique emotion of the brand’s story. “We needed someone who could translate the pride we have in our legacy brand to a complete redesign that conveys our commitment to producing the best ice cream for our customers and making it relevant to a new generation of families,” says Brad Lindner, UDF President & CEO.