Packaging Experience Summit Showcases Importance of Digital Corrugated Printing
The BoxMaker, a Pacific Northwest leader in digital print production for corrugated packaging, held the inaugural Packaging Experience Summit on January 16, 2018. Major brands from Washington, Oregon and beyond were in attendance to learn from industry experts how to “drive the moment” with consumers in the retail aisle by leveraging the potential of digital print.
According to Richard Brown, president of The BoxMaker, “Today's consumers have more choices than ever, and your packaging plays a key role in driving product sales, both online and in-store.” This retail shift sparked the idea for Packaging Experience Summit, which brought together guest speakers from HP, ESKO, SGK INC., States of Matter, Microsoft, and Bay Cities to deliver powerful insights and key takeaways invaluable to the brands in attendance.