How often do you go into a store and look at the packaging before you buy? Do you automatically do so because you are in the packaging industry?
I find myself looking at packaging, even if the item isn’t on my list. I do an overall look just to see if any new packaging has come out. This includes the packaging, the price, the product (especially food, meat, dairy) and most recently, the level of commitment a brand has to the environment. Can I recycle the packaging once the product is gone?