Sun Chemical has teamed up with ScentSational Technologies, a leader in scented packaging applications, to introduce SunScent coatings, a commercially printable coating that allows any printer to incorporate scent directly onto the packaging substrate which stays inactive until consumers handle the package, trigger a release, and experience a product’s aroma.
Available for flexo, gravure and offset coating units, SunScent coatings can be applied directly onto packaging as a spot coating and done in-line, working with any current pressroom configuration. Stock scents are available for SunScent coatings, but custom “Signature Scents” can be developed for brands that want a unique scent associated with their product.