Brands can keep or lose customers at every point in the buying cycle, from first open of the site to the re-ordering of purchases. BRANDPACKAGING talks to experts in the various steps of e-commerce activity on how to help your company help its customers.
Barry Clogan is the SVP of business consulting services at MyWebGrocer (mywebgrocer.com), a leading online e-commerce, marketing and data platform service for grocery chains and packaged consumer goods companies.