McFaddin Marketing Adds Colordyne 3600 Series Laser Pro
McFaddin Marketing installs Colordyne's 3600 Series Laser Pro, expanding its versatility and product offerings. The acquisition of this digital press with in-line finishing provides McFaddin the necessary equipment to meet client requests, reduce costs and increase the production capabilities of its printing business.
McFaddin Marketing is a total marketing solutions provider of brand services, partnership marketing, graphic design and photography, digital labels and signage, and wide format graphics primarily for the hospitality and adult beverage industries. Prior to the Colordyne installation, McFaddin used a benchtop digital label solution. Limited by the benchtop's capacity and speed, it outsourced long-run jobs to a local print provider. As business grew, McFaddin was challenged by managing label procurement and meeting customer delivery times.