Dole Berries has a smart solution for busy strawberry lovers looking to enjoy their favorite fresh fruit snack on-the-go in three snack-size packages that snap apart. Each contains 4 ounces of fresh strawberries designed to capitalize on the growing mobile snacking trend. Ventilated for freshness and easy rinsing, the proprietary package is the first to provide “snap-rinse-go” convenience.
“While fruit remains America’s top daytime snack choice, there hasn’t been an easy way for shoppers to enjoy their favorite berries away from home – until now,” said CarrieAnn Arias, VP of marketing for Dole. “Dole GO Berries! allow busy shoppers to combine their preference for fresh strawberries with out-of-the-home snacking convenience for the first time.”