Kwikee Announces Digital Image Service for Small and Emerging Brands
Kwikee, a provider of CPG imagery and brand-related data, has launched Brand Propeller, a turnkey service to help small and emerging brands create the agency-quality e-commerce-ready imagery and product data they need to propel their brand onto the digital shelf quickly, easily and cost effectively. The launch is part of Kwikee’s ongoing enhancements to help brands and retailers of all sizes efficiently commercialize their new brands in both the physical and digital worlds.
“Every day thousands of new products become available for sale and need a different kind of support, a support that wasn’t being provided in the marketplace,” says Mark Chaffin, Chief Information Officer of sgsco, Kwikee’s parent organization. “We created Brand Propeller specifically to serve these smaller manufacturers by providing them with high-quality product images optimized for the environment in which they’re being sold.”