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Home » Conference to Focus on Private Brands

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Brand Packaging

Conference to Focus on Private Brands

July 20, 2017
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My Private Brand, the store brand thought leader, has announced Velocity: The My Private Brand Conference. With the recent announcement of Amazon’s acquisition of Whole Foods, the opening of the first ten Lidl stores, and the rapid evolution of the customer in the age of Google, private brand has never been more important. The speed of change and the increase in competition is rapidly forcing retailers to transition from private label basic knockoff products to building consumer informed differentiated brands.

Running September 13-15, 2017, at the Omni Hotel in Charlotte, NC, Velocity is bringing together industry leaders to accelerate the pace of change and uncover private brand’s potential to win. With exclusive speakers from top retailers, as well as challengers and thought leaders, the conference is guaranteed to educate and inspire, as attendees learn how some of the most successful companies in the world manage and grow their brands.

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