When the term “luxury shopper” is mentioned, several stereotypical images may come to mind: Perhaps a well-dressed woman looking at Prada handbags or a distinguished gentleman wearing a Rolex watch.
But today’s luxury shopper is just as likely to be a young Chinese woman in Seoul’s Incheon or London’s Heathrow airport looking for bargains at Duty Free before she catches a flight home. Or the shopper may be a newly-retired Baby Boomer searching for a gift online at Nordstrom.com.