In recent years, the unboxing experience has become crucial to the success of subscription box companies. Over 2,000 subscription box services exist in the U.S., and as of March 2016, visits to subscription box websites have skyrocketed by over 3,000 percent in the last few years.
Needless to say, subscription box business is booming. But how do you set yourself apart from the crowd, especially from a high-end perspective? The bottom line is, by offering more value and going the extra mile for your customers, you can simultaneously increase subscription numbers and foster brand trust, which ultimately leads to brand loyalty.