Kettle Brand Cuts Greenhouse Gas Emissions from Packaging by Half
Shifting from 5-layer packaging film to 3-layer film will significantly reduce the brand’s environmental footprint from packaging. The project will result in an annual 51 percent reduction in greenhouse gas emissions from packaging and keep two million pounds of plastic out of landfills.
“The fact of the matter is, packaging—be that for food or otherwise—is taking a measurable toll on the planet. While we continue to look for fully recyclable or biodegradable options that still protect product quality and work within our recycling systems, our immediate focus is on reducing our impact overall, “said Julie Balzer, senior brand manager for Kettle Brand. “This latest version represents a significant improvement, while also making it much easier to open our bags – something fans have long asked for.”