It is a part of our daily lives — we find what we need online, click the button and the package with whatever our heart desires arrives on the doorstep. But, the euphoria of receiving the package is somewhat diminished by knowing the negative impact that box after box and package after package can have on the environment. With the help of innovative and environmentally minded designers, the world of packaging design is transforming just as our shopping habits have evolved from brick and mortar to the ease of online. Eco-conscious companies and their packaging design partners are developing new ways to deliver stellar, on-brand packaging with the structure to properly protect fragile contents in an environmentally friendly way. One such company is The Chamberlain Group.
The Chamberlain Group, the largest manufacturer of garage door openers in the world, wanted to find a greener solution for packaging and improve brand perception as a sustainability leader in their industry.