Berry Bramlage's Empress Light Rigid Jars Now Come in Colored PCR Plastic
The availability of colored post-consumer recycled (PCR) plastic for the production of Berry Bramlage’s popular Empress Light jar (in all sizes except the 75 ml version manufactured in SAN) means personal care manufacturers have even more opportunities to adopt brand-enhancing packaging with a strong sustainability profile.
Traditionally the use of PCR has tended to produce off-white containers. Now advances in both the reprocessing and manufacturing stages have allowed the introduction of a solution more in keeping with the premium nature of the market and consumer expectations.