U.K.'s Asda Launches First Sustainability Trial Store
Asda has joined forces with some of the U.K.’s best known brands to launch its first ‘test and learn’ sustainability store in Leeds, England, with a mission to find new ways to reduce plastic and encourage customers to reuse and refill.
From May, the Leeds based store will become the first Asda in the U.K. where shoppers can fill up their own containers of products, including Asda’s own-brand coffee, rice and pasta.