The household packaging space usually is not one to show off fancy designs and neat packaging. However, many brands in the sector have worked on sustainable efforts for their packaging — and the product inside.
Mintel reports that 37% of household care buyers in the U.K. say that product refills are the way to go, and that refill services would encourage them to choose one retailer over another. Many stores in the U.K. have seen independent packaging-free refill stores, though the U.S. is yet to see its share.