It’s no wonder legal cannabis products are poised to become the largest growing new consumer packaged goods (CPG) segment in the U.S. Major changes to the business landscape are coming as a result ... and many have already begun. Here are six things that will change in the CPG industry as a result.
Cannabis is a formidable competitor for packaged goods like alcohol, nicotine, and pain relievers. Nielsen reports that 41% of American adults trying to quit smoking would consider using cannabis for smoking cessation. And, one out of every five beer drinkers indicated they would spend less on beer due to cannabis consumption.