penneffex Line for Creating Eye-Catching Finishes for FMCG Packaged Products
Penn Color’s penneffex is designed to deliver a high-end, eye-catching finish for FMCG packaged products. The company says that with its nearly unlimited customization options, the penneffex line combines the company’s creativity, expertise in colors and special effects, and knowledge in manufacturing processes to inspire creative brand design ideas in product categories such as home care, personal care, food and beverage, and more.
Variations include matte, brushed metal, frost, metallic, luster, and bubbles to offer brands different ways to engage with consumers’ senses and emotions. penneffex aims to help brand owners and creative marketing teams to better engage with the customer base to create a unique and eye-catching product design that conveys brand values like high-end quality, sustainability, transparency and more.