Plant-based food maker Follow Your Heart, whose Vegenaise was one of the first vegan mayonnaise alternatives, announced a new brand design to reflect its 50-year history while providing a distinctive look across the increasingly competitive landscape.
“To prepare for our bright future, we’re celebrating this 50-year milestone by launching a total brand refresh which will support us in meeting the unprecedented demand for plant-based foods,” says Bob Goldberg, CEO and co-founder of Follow Your Heart. Last week, Follow Your Heart announced that it has agreed to join Danone’s family of plant-based brands.