Korine, a Stony Brook University student in the ‘80s, walked into the kitchen of the Centereach home he was renting with friends and opened a pizza box on the counter to find no slices were left. But where could he order more?
“I didn’t know where this person ordered pizza from because this box was a generic box,” Korine recalls. “I said, ‘You know what, every pizzeria should have their name on the box.’ Back then, unless you were a Pizza Hut or a Domino’s, it was very rare to have your name on the box.”