Budweiser Launches Limited-Edition Packaging to Celebrate FIFA World Cup
Budweiser is releasing special red and gold packaging donning the FIFA World Cup Trophy across the United States from September 12 through the end of the year.
Each bottle and can has a QR code, linking to a special Budweiser FIFA World Cup website where consumers will have the opportunity to access content, including the chance to score prizes and enter to win the experience of a lifetime: a trip to the FIFA World Cup Finals game.