Throughout the year, Berlin Packaging – the world’s largest hybrid packaging supplier® – tracks consumer insights, product trends, and packaging innovation to better understand what is happening in the market. Here are the top five packaging trends to watch in 2023 according to the experts at Berlin.
1. Value Sizes: Inflation, global economic uncertainty, supply chain disruptions, and rising prices are causing consumers to change their habits, putting a newfound focus on how packaging sizes can offer greater affordability and meet consumers’ value-for-money needs. While smaller packs will continue to dominate in 2023, larger packaging is expected to grow rapidly through 2025 as global inflation is expected to last for several years due to a variety of factors.