All segments of the packaging industry are witnessing a growing emphasis on sustainability and circularity, and the same trend can be seen in adhesives and sealants.

“Adhesives are a small part of the overall packaging but are essential because they keep everything together,” says Elizabeth Staab, Global Packaging Sustainability Manager at H.B. Fuller, a leading global adhesives provider. “Brand owners are looking for solutions that reduce packaging materials, allow for reuse, and make recycling easy and intuitive for consumers.”