Global pouch forum


Tom NewmasterTom Newmaster
Principal and Owner
FORCEpkg

Over the past 25+ years Tom has proven himself where it counts – in the trenches. Tom has managed multiple titles, including head of new business development, account service representative, chief operations officer, art director, and designer. In 2017 he started FORCEpkg, a design and branding concept that combines real collaboration and real mobility. From 1998-2016 he was a principal and co-owner of WFM. During that time Tom worked with numerous challenger brands, helping them develop effective branding and packaging solutions. These companies include Dieffenbach’s Chips, eatKeenwa, Fresh Solutions Network, Klamath Basin Fresh Organics, Koch’s Turkey, Tom Sturgis Pretzels, and Wolfgang Candy. In addition, Tom’s award-winning package/brand design firm served national and global clients including The Hershey Company, Pfizer, Stoner Car Care, W.L. Gore, and Zippo.

He and his former company were also featured in Fast Company Magazine, Inc. Magazine, the noAH Directory of International Package Design Vol. 8 & 9, Market Smart Design, and Package Design China.

As the founder of FORCEpkg, he has become a leading voice in the packaging industry and has written for publications such as Brand Packaging, BXP, Flexo Magazine, Food Safety Strategies, and Packaging Strategies.

Tom has been honored with over 45 design awards, Awarded Berks County Shining Star 2012, Project 2020 Finalist 2011 & 2010, Flexo Magazine Author’s Excellence Award 2006, and #16 in Fast Company Fast 50 2005.