Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumers lifestyle. Brand Packaging gives brand owners, designers, suppliers and marketers information on innovation and design by covering topics, trends, news pertaining to consumer packaged goods.
In today’s beverage space, there is no shortage of demand for healthy products with value-added features that do not compromise on taste. Canadian brand Rumble has been successful in meeting this challenge with its line of enhanced protein Supershakes, Relaunching with packaging from SIG, the shakes will soon be available in the unique combismileBig 330ml carton, fueling a wide demographic while working to support the planet.
Dow has launched the call for entries for its Packaging Innovation Awards, an independently judged program that previously operated under the DuPont name until 2018. Winners must show advances in technology, customer experience and responsible packaging across the industry.
At the 75th North American Paperboard Packaging Competition, TPC Printing & Packaging was recognized for outstanding design and production for five different projects, collecting a total of nine different awards. TPC has been a Scodix UltraPro with Foil digital enhancement press user since May 2017, and has recently become North America’s first Scodix E106 system user.
Together with partners, Covestro is investigating how recycling polyurethane plastics can be significantly improved. The materials manufacturer is part of the new Europe-wide research project called "PUReSmart", which comprises nine companies and academic institutions from six countries.
Tetra Pak announced that it is to become the first company in the food and beverage carton industry to offer full-color digital printing on its carton packages, working in collaboration with Koenig & Bauer, a global leader in the field.
Diet Coke entered a new era in 2018 by debuting a modern new look, sleek new packaging, four bold new flavors and new marketing – with the goal of reenergizing and contemporizing the beloved brand for new drinkers and loyal fans alike.
Berry Global Group, Inc. (NYSE: BERY) proudly announces they have joined the Alliance to End Plastic Waste as a founding member. This new organization is currently comprised of 27 companies and is making an initial five-year, $1.5 billion commitment to invest in solutions to eliminate plastic waste in the environment.
In this issue of Packaging Strategies, we cover the Top 100 food & beverage packaging companies, 3D technology for experience and brand packaging, linear transport systems, case and tray sealing, frozen food trends and more!