Allison Lin, global VP of Packaging Sustainability at Mars, sits down with Flexible Packaging to discuss how executive leadership is vital to creating a circular economy throughout the packaging industry.
In 2022, the circular economy is the de facto buzzword in the food and beverage world and, quite frankly, the industry is undergoing massive change in all areas: consumer behavior and expectations, smart manufacturing investments, and sustainability partnerships. Many consumer packaged goods (CPG) companies have recognized these huge hurdles and are searching for change agents to lead their companies through this once in a lifetime transition.
At Mars, Allison Lin was hired as global VP of Packaging Sustainability in 2021, and this could signal bigger things to come in reducing and rethinking packaging design as well as navigating recycling technologies going forward — a big undertaking.