MEGA Fleisch, a German butcher cooperative with a product range of ready meals and non-food items, utilized the SchurStar Concept for its packaging design concept for its new beef sauce and beef stock, sold in EDEKA supermarkets in DE under its private label, “Our House Brand”. The products are marketed in an eye-catching, decorated stand-up SchurStar Jar Bag featuring an exclusive Kilner Jar.
MEGA Fleisch also switched to the SchurStar Concept Packaging Machine to make full use of all the options and transfer the packing of the new products. With a switch from time consuming and labor intensive manual filling to a fully automated packing system, the company managed to simplify the packing process.