With less than a month to go until ICE USA and the co-located InPrint USA show, event organizers say that registration is tracking well ahead of previous shows.

ICE USA will be held at the Orange County Convention Center in Orlando, Florida, from April 25-27.

“We were very excited about co-locating the two shows so we focused on some key strategic initiatives to expand show attendance,” says Melissa Magestro, executive vice president of Mack Books Exhibitions Inc., the organizers of ICE USA. “We developed really strong technical, educational sessions for both shows for all levels of experience. We reached out to Latin American packaging and converting associations and have received strong support from them expanding the show’s reach and awareness in the region. Finally, we provided marketing support to exhibitors who have taken a strong lead on inviting their customers.”

ICE USA 2017, marking its fourth edition in the Americas, is expected to bring over 250 exhibitors together with thousands of packaging, paper, non-woven and self-adhesive industry professionals. Manufacturers will showcase their latest equipment and technology from all key areas of converting like web coating, laminating, slitting, rewinding, coating, pouch making and many more.

ICE USA

(866) 899-4728; www.ice-x-usa.com