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Flexible Packaging

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Printed Tear Tapes Combine Easy Opening and Branding

August 19, 2020

Essentra Tapes has combined the benefits of easy opening and enhanced branding with its latest printed tear tapes for Tosama, a leading European provider of sanitary products. Essentra’s in-house team worked with Tosama to provide a range of print options that incorporated specific brand imagery as well as maintaining the tapes’ continued performance as an easy-opening device.

Essentra’s print capabilities allows designers to select particular brand names in a range of subtle pastel shades on a 5mm-wide tape to enhance brand image and create customer engagement while making it clear where to open at the same time. Each SupaStrip tape incorporates an easy-to-use tab cut that makes it even simpler for users to remove the overwrap film. Equally important, the hygienic seal has a clear indication to indicate any tampering.

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