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Flexible Packaging Coding/Marking/PrintingMaterial ConvertingFlexible Packaging News

HP, ePac Strike $50-Million Deal Focused on Digital Printing for Flexible Packaging

ePac announced in January the introduction of its new Easy Open Barrier Films, a premium packaging innovation created to enhance the consumer experience for coffee brands.
Image provided by ePac

ePac announced in January the introduction of its new Easy Open Barrier Films, a premium packaging innovation created to enhance the consumer experience for coffee brands.

February 12, 2026

HP Indigo and ePac have signed a new large-scale commercial agreement valued at approximately $50 million over three years, covering equipment, consumables, and services. The agreement marks the next chapter in a decade-long collaboration focused on accelerating the digital transformation of flexible packaging.

“Over the past 10 years, the collaboration with ePac has helped accelerate the industry’s transition from analog to digital, enabling true on-demand production. Together, we have enabled converters to reduce lead times from weeks to days and minimized excess inventory and waste across the supply chain,” HP said in a statement.

As part of the agreement, ePac will expand its global HP Indigo fleet with the installation of 10 HP Indigo 200K digital presses. Today, ePac operates more than 50 HP Indigo presses worldwide, and this next phase reflects both companies’ shared commitment to scaling digital production globally.

Parag Patel, President of Shared Services, ePac, said, "This $50 million investment marks a pivotal moment in ePac’s evolution. By integrating more than 10 HP Indigo 200K digital presses into our global network, we are not just expanding capacity; we are redefining the standard for high-speed, sustainable packaging. Whether we are supporting a local startup or a global brand, our hyperfocus remains on delivering a universally superior customer experience. With our upcoming expansion in Phoenix and the launch of our new ecommerce platform, ePac is signaling a future of uninterrupted growth and digital-first innovation that our competitors simply cannot match.”

Built on HP Indigo’s fifth-generation platform, the HP Indigo 200K delivers approximately 30% higher print speeds and up to 45% greater throughput compared to its predecessor. “More importantly, AI-enabled quality diagnostics and real-time defect detection help customers maintain continuous, nonstop production while reducing waste and improving operational predictability,” HP said.

The new presses will be installed across ePac’s North American and European operations. Once fully deployed, nearly one-third of ePac’s global press fleet will be based on the HP Indigo 200K platform, reinforcing a shared strategy to scale digital production worldwide.



KEYWORDS: AI digital printing HP presses

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