New strategies required for the global BOPET film industry
Ever since 2010, when commodity bi-oriented polyester (BOPET) film producers high levels of profitability, they have seen their position weaken. New film extrusion capacity linked to a slowdown in demand has forced film pricing and margins to rock bottom levels. As a result, global film producers have had to take a long hard look at their business models.
However, these same market factors have come as welcome news to commodity BOPET film buyers, helping them to enjoy a sustained period of price stability and a wider choice of competitive film suppliers.