Yerecic Label will offer free, one-hour marketing consultations during Fresh Summit 2013 in New Orleans October 18 – 20.
The offer gives companies in the fresh produce industry the opportunity to meet face-to-face with on-pack marketing experts to review and discuss opportunities relative to their packaging strategy for 2014.
“Consumer focus groups that we conducted in August 2013 continue to suggest that a strong on-pack labeling strategy sells fresh produce items more times than not at the grocery store,” says Rich Thoma, vice president of sales and marketing for Yerecic Label. “Our team of on-pack marketing experts will share the results of our latest consumer research and help develop a plan for growers, packers and shippers of fresh fruits and vegetables as they prepare to sell more fresh produce in 2014.”
Meetings will be confirmed on a first-come, first-served basis. An initial call with a Yerecic Label team member will be conducted prior to Fresh Summit to determine the consultation topic and arrange the date and time. Fresh produce marketing, packaging and procurement professionals are invited to request a meeting here: http://bit.ly/18ITLmO
For more information about Yerecic Label and the company’s breadth of on-pack marketing solutions, visit www.YLFresh.com. The company will host a booth during Fresh Summit in booth #4518.