Jay Baxter has been appointed to commercial product director – liquid coating, and Joe Guigli has been promoted to vice president, aftermarket sales – North America.
Soulsight, a creative design and brand strategy firm based in Chicago, recently partnered with Vizzy Hard Seltzer to develop impactful packaging and an identity for the Vizzy Pride launch and Pride Packs.
August 10, 2021
In this episode of the Flexible Packaging Podcast, we spoke with George Argyros, Soulsight’s CEO and partner, about brand strategy and what it means to connect with consumers.